Power+Point+Outline

i)3 Brothers started company in 1923 ii)Subsidiaries //(a)Playskool (b)Parker Brothers (c)Tonka// iii)Products //(a)Lincoln Logs (b)Star Wars (c)Monopoly// iv)Key Issues (//a)Competitiveness (b)Seasonal Demand (c)Innovation//
 * 1)Introduction**

i)Revenues ii)Demographic Changes iii)Technology iv)Five Forces Model
 * 2)External Analysis**

i)History ii)Family Culture iii)Competitive Advantages iv)Social Responsibility
 * 3)Internal Analysis**

i)Innovator ii)Production iii)HR iv)Purchasing v)Product Development vi)Customer Service vii)Global Scope
 * 4)Business-Level Strategy**

i)Wide range of products ii)Complimenting products and substitutes iii)Licensing strategies
 * 5)Corporate-Level Strategy**


 * 6)Recommendations

7)Bibliography**